Team Genius by Rich Karlgaard
Author:Rich Karlgaard
Language: eng
Format: mobi, epub
Publisher: HarperCollins
Published: 2015-05-12T22:00:00+00:00
11.0—THE DISTANT IDOL: These are the ultimate “distance relationships.” One of the biggest bestsellers of the 1920s—indeed of the twentieth century—was The Man Nobody Knows. Written in 1925 by an advertising executive named Bruce Fairchild Barton, The Man Nobody Knows started a whole new genre of what might be called the “business-spiritual” book. Barton essentially retells the New Testament as a book of business strategy and management theory. Needless to say, the hero of the book is Jesus Christ, whom Barton describes as “the Father of modern business” and “the greatest business executive of all time.” It was a clever conceit. Jesus emerges in the pages as a tough outdoorsman, a decisive manager, and an inspiring leader who took his start-up team (the twelve apostles) and built the biggest and greatest organization in history.
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